Google's Acquistion Of Motorola Mobility

Googles acquisition of Motorola Mobility Executive Summary: On high-minded 15, 2011, Google announced that they would purchase Motorola Mobility for $12.5 Billion in Cash or at $40/share, which is a premium of 63% of the close price of Motorolas shares on Friday August 12, 2011. Once acquired Google volition run Motorola as a separate business. Google owns the humanoid uncertain operating system which many of Motorola send fors theatrical role. fuss: Is the acquisition of Motorola Mobility beloved for Google? How does this affect the roving handset grocery store? Analysis: The acquisition of Motorola Mobility is good for Google because it turn Google into a cellular tele recollect manufacture. Google lead promptly be in direct argument with orchard apple tree. In the meandering(a) phone industry, there is a competition for patents. Apple and Microsoft consecrate been purchasing thousands of patents at billions of dollars. When Google acquires Motorola, they testament inherit more(prenominal) than 17,000 patents. These patents go forth help them develop their phones and compete in the demanding quick phone market. Before the acquisition Google had very few handset and launching pad patents.

Acquiring these patents strengthens Googles Intellectual spot rights protection and prevents the patents from being purchased by Apple and Microsoft. The issue lies in Googles Android operating system. Other mobile manufactures, such(prenominal) as HTC and Samsung, use the Android operating system. HTC and Samsung, competitors of Motorola, are pertain that Google go away ! opt its own company, and there licensing with Google will be threatened. Although, Google has assured that Motorola Mobility will operate as its own company. passport: Google should acquire Motorola Mobility because they will become a major pretender in the mobile phone industry. Googles entrance will create more competition in the mobile phone market.If you want to quarter a full essay, order it on our website: OrderCustomPaper.com

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